EARLY MAJORITY, 2022Identity, UX/UI, Creative Code
Early Majority makes gear for getting outside. The company stands for gender equality in a category that has traditionally left out the woman’s point of view. Becoming a member of their brand community allows access to tools for living a life fueled by adventure, art and activism.
I partnered with this team to help evolve the brand through marketing and web 3 projects.





Designed with Stefan Kjartansson, Elise Mattingly, and Joy Howard