Current
Work&Co
Design Director

Previous
Goods & Services
Huge
Razorfish
Ogilvy
Sapient
Schematic
Armchair
IBM
Coca-Cola

Skills
Art Direction
Print
Brand Identity
Digital Product
UX/UI
Creative Direction
Mentorship

Contact
Email
Linkedin

John Ferguson is an multidisciplinary designer and creative director based out of Atlanta.

He is the recipient of the prestigious Design is Human award, celebrating his impactful contributions to the field of design.

Guided by curiosity, John’s work balances craft and invention, blending artful moments with deep conceptual grounding to create meaningful connections. His practice spans diverse disciplines, including culture, visual language, narrative systems, storytelling, print, brand expression, digital products, art direction, mentorship, creative coding, and a touch of love and care.

He’s also the founder of the Black Bauhaus Movement — a passion project created to help foster design talent in underserved communities.

He has  worked with clients including: Lululemon, The Obama Foundation, Harley Davidson, Netflix, Nike, Traeger, Early Majority, Randstand, JP Morgan Chase, and ABC Home.

Recent Talks
Led an “Intro to Product Design” workshop for over 100 high school students at the Diversity in Design Collaborative / Designed By Youth Fest in Philadelphia. 

Invited to speak at the State of Black Design conference on ‘Navigating the Path: Process and the Power of Authenticity’
MOTHERSHIP, 2022 —
Visual Identity, Creative Direction




Mothership is a speakeasy-style concept space, created in collaboration with Atlanta artist Fabian Williams, aka Occasional Superstar. Inspired by afro-futurism (SUN-RA), exoteric architects and the brutalist movement, this space serves as a dynamic hub for creatives to celebrate art, fashion, cuisine, and culture.
The visual identity is rooted in the ideology of a new language, a new form of communication from afar. Come gather on the Mothership and bask in our creative glow.




NAKAMURA.KE, 2018
Design, Creative Direction




Created by Ami Sueki of Zoo as Zoo, Nakamura.ke is the world’s first glow-in-the-dark pop-up ramen shop, blending storytelling, art, and Japanese folklore into an immersive dinner-theater experience. Guests enjoy bioluminescent ramen served by mythical yokai in an enchanting underworld setting. In collaboration with Zoo as Zoo, we crafted two experiences: a 50-page AR-enabled zine featuring the menu and program, and a set of three interactive 5-foot portraits of the wait staff for diners to engage with.
Created at Huge.





Designed with Derek Fridman, Sunny Lee
Photography by Nakamura.ke


THE OBAMA FOUNDATIONDesign Direction

44th president Barack Obama, a transformative leader, left a lasting impact on american politics and founded a global platform to empower and connect changemakers.

COMING SOON


KRESUS, 2022Visual Identity, UX/UI, Design Direction

Kresus is a next-generation digital wallet that captures and holds collectibles and branded rewards while providing a safe, user-friendly hub for your online identity. We created the brand identity and experience framework to establish its unique presence and ensure a simple user experience.





Designed at Work&Co with Derek Fridman, Antoine Vidal, Filipe Guth


EARLY MAJORITY, 2022Visual Identity, UX/UI, Creative Code

Early Majority creates gear for getting outside, championing gender equality in a category that has often overlooked women’s perspectives. By joining their brand community, members gain access to tools for living a life fueled by adventure, art, and activism. I partnered with their team to create the digital member badge brand through marketing initiatives and Web3 projects.





Designed with Stefan Kjartansson, Elise Mattingly, and Joy Howard


TAEKUS, 2021Strategy, Visual Identity, UX/UI

Taekus is a next-generation travel rewards card designed to elevate the travel experience, rooted in the concept of prismatic light and the fleeting beauty of moments in the sky. Capturing the wonder and inspiration of every journey, the brand reflects an innovative and aspirational ethos. As a consultant and design director, I helped craft the story, brand identity, and experience framework to shape this vision.







BACKLOT, 2022Design Direction
Backlot is was a new streaming service that prioritizes creators and curates consistently high-quality content you can count on.




COMING SOON


BOLD HONEY, 2020Creative Direction

Founded by actress Priah Ferguson, Bold Honey is a creative company that amplifies the voices, narratives, and artistic merits of young women and girls of color by centering their talents for storytelling.




COMING SOON. Lettering maskhead by Margot Lévêque