TAEKUS, 2021Design Director
Next-generation travel rewards. Taekus is a next-generation travel rewards card designed to elevate the travel experience. Rooted in the concept of prismatic light and the fleeting beauty of traveling moments in the sky, the brand captures the wonder and inspiration of every journey.
I was brought on as a consultant and design director to help craft the story, brand identity, and experience framework, shaping a vision that aligns with the brand’s innovative and aspirational ethos.